Forget the Giants and the Patriots. Forget Madonna. What captured my attention during Sunday's Super Bowl was David Beckham's underwear commercial.

Set to the Animal's "Don't Let Me Be Understood," H & M's Super Bowl commercial gave us the of looking at David, wearing his own brand of David Beckham Body Wear; I couldn't stop drooling!

This new collection is being sold by British department store, H&M, who reportedly spent $3.5 million on the ad and Super Bowl time slot. Money well spent, I think!

I'm going to do an online search to see if I can order some of those underwear for my husband. I wonder if they'll look as sexy?