Christmas culinary traditions differ from nation to nation, but you'd probably be hard-pressed to find one more surprising than the one in Japan. On December 25th, residents of the island nation line up to buy buckets of KFC for their yuletide celebrations.
Sure there is the odd cheese-hater out there, but for the most part we can all agree that a slice of the dairy product is only going to make a burger better.
Yet the folks at KFC have managed to screw that up. The ad pictured here — which is the embodiment of “you’re doing it wrong” — features a new chicken sandwich being offered at the fast food chain’s locations in the Philippines.